Calm Act

What is the CALM act?

The CALM act stands for the Commercial Advertisement Loudness Mitigation Act.  It is put in place to help reduce drastic volume changes in television between regular programming and commercials.  The CALM act will force a more consistent volume.  The FCC is also referring to the CALM act as regulation on Loud Commercials.

Date Effective

December 13, 2012

What this Means for Me

The CALM act means that your likelihood of being startled by obnoxious differences in volume being eliminated.  It’s an act that is in the people’s favor eliminating the attempt at drawing more attention to an advertisement by usage of commercials that distinctly attempt to overpower the normal volume of the programming on a channel.  The CALM act does not correct differences in volumes between channels.

More Information

You can find more information at the FCC webpage about Loud Commercials.

 

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